Syrinix Unveils New Brand Identity
Syrinix, an award winning leader in developing intelligent pipeline monitoring technologies, today officially launched its new brand identity, inclusive of corporate logo, evolved message platform, re-designed website and a more vibrant corporate colour palette.
The new brand identity represents a significant development in Syrinix’s overall look and message. Following a period of extensive investment and development both in the UK and overseas, Syrinix felt an updated brand identity and website were appropriate to better reflect its growth.
Commenting on the new brand identity, James Dunning, CEO at Syrinix explains, “The original Syrinx logo has certainly served us well. However, we felt that following a very successful year in both new business and product development, the time was right to deliver an even stronger brand identity and online presence to communicate Syrinix’s core focus of ‘Intelligent Pipeline Monitoring technologies’. We believe the new brand and updated functionality of the new website better represents the strength and advancements of our technologies, the evolution of our products, and our dedication to our partnerships within the global utility sector. This new direction for Syrinix reflects our focus on the core qualities that differentiate us from our competitors and in our commitment to leading innovation.”
The new website (syrinix.com) which launches today, will increase Syrinix’s online presence both in the UK and globally. The website better communicates advanced product features and proven case studies, alongside a dedicated client interface platform, RADAR©, an acronym for Real time Analysis of Data and Asset Risk. RADAR© provides clients with real time data from Syrinix’s advanced hardware deployed in the field.